Samsung Acquired Video Discovery Service Shelby

News from Gigaom said Samsung has acquired Video Discovery Service Shelby.tv, an acqui-hire. What Shelby.tv do is to help people discover various popular videos shared by FB and YouTube. The Shelby.tv has founded 3 years and acquired investments with a total of $390. The Shelby app have evolved many times and even closed the app to redesign the app for better experience.

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To Samsung’s second screen business and TV, ,Shelby is a great addition. One year ago, Samsung acquired multi-screen interactive startup company MOVL, which launched multi-screen interactive SDK to allow third party apps to interactive with Samsung TV. And Samsung also made a takeover of set-top box manufacturer Boxee which may work together with Shelby in New York.